Destination Management Assignment Example | Topics and Well Written Essays - 3000 words

Destination Management - Assignment Example These plans and policies help the management body in formulating decisions in a collective fashion in regards to the problems emanating in the tourism markets. Destination Management functions work on the measurement of several key issues pertaining to the demand and supply systems of tourism operations. The planning process gets based on a market research theme such that an effective sample is first selected which is subjected to a questionnaire. The questionnaire aims to evaluate the demand and supply position based on some basic and secondary information. Study of basic demand in regards to tourism destinations centres on understanding the reasons for the visits of the people whether related to business or touring purposes. Further it also tries to evaluate the number of persons constituting each trip and the number of nights they ought to stay in the place selected. The analysis of demand based on basic items also endeavours to evaluate the amount that would be expended by the di fferent individuals or groups in regards to their tourism activities. The study based on secondary items focuses on understanding the professions into which the people are engaged in and other personal details regarding the size of the family, age of the visitors and the frequency of their visits in regards to such areas. Likewise in regards to the supply side evaluation is made on the type of tourist accommodations whether pertaining to commercial or non-commercial uses, the number of rooms rendered in one particular unit, the price factor related to such rooms, cultural factors related to the zones to help attract consumers and so on. Further secondary items that mainly constitute the physical evidence part of the service organisations are also evaluated. Such items focus on the existence of facilities like cafeteria, and other sports and recreational items adhered to such hotel companies. Moreover the corporate hotel groups also tend to encompass facilities pertaining to shopping and fitness zones that are evaluated in such regard. The supply and demand parameters are matched with each other to rightly formulate marketing and promotional policies aimed at attraction of potential tourist groups to different zones (Vanhove, 2010, p.24-26; Smith, 1989, p.60). Strategic and Tactical Management Approaches in Management of Tourism Destinations Strategic Management Approaches Strategic Management approaches in endeavouring to enhance the competitive advantage position of the tourism destinations centre on popularising the brand image of the tourist destinations. The strategic activities in this regard aim at differentiating one tourist destination from another through enhancement of the cultural image of the specific tourist spots. Moreover the enhancement of the brand image of the tourism destinations are conducted through linking such with the personality attributes of the tourist groups. Tourists tend to relate or associate their social status to the tourist pl aces as a symbol or mark of prestige that needs to be marketed in the tourism programs. Further strategic

Risk Methodology Coursework Example | Topics and Well Written Essays - 1000 words

Risk Methodology - Coursework Example Intended audiences include large state organizations concerned with important national issues such as food, security or the environment. The paper will seek to discuss the Operation Risk Management (ORM) methodology. Operation Risk Management (ORM) methodology can be defined as an engineered-based risk management system that is used to examine risks and safety of existing systems1. This system is commonly used by the military and federal aviation administration aspects of the government. It can also be used by other sectors like food administration and environmental protection. For example, the Food and Drug Administration department can use this methodology to develop security protocols and risk assessment procedures for food supply. This risk assessment tool is designed to mainly help in the identification of operational hazards and benefits. When such risks are determined, the best course of action can be formulated and implemented to combat unforeseen events. Risks normally arise from failed or inadequate processes, systems, people or external factors. For example, food supply can be provided to the wrong population as a result of an erroneous report generated by the food system. ORM uses a well defined procedure to address risk issues and design risk preventive measures. The steps used by this methodology in order are: risk identification, assessment, analysis, making of decisions, implementation and supervision or review2. To begin with, identification of risks is the first step in ORM that involves examination of each activity constituted in a process. According to this methodology, a risk is any circumstance that can result to illness, property damage, injury or degradation. For example, preparation of juice could be a process in making dessert for clients. Some of the hazards that can be associated with this